People’s behaviour is influenced by external factors that are often beyond an individual’s control. Addressing these factors may require influencing the practices and decisions of policy makers and service providers. The following resources help you design effective advocacy strategies for achieving the desired changes. Let us know if you think that an important resource is missing.
Setting Advocacy Priorities
2011, Pathfinder International
This brief guide helps you take the first step in developing an advocacy initiative and selecting an issue for advocacy. It is available also in French and Portuguese.
Assessing the Political Environment for Advocacy
2011, Pathfinder International
This brief guide helps you understand the environment in which you are working and the key factors you need to consider when developing an advocacy initiative. It is available also in French and Portuguese.
Mapping an Advocacy Strategy
2011, Pathfinder International
This guide helps you plan a concrete strategy for achieving your advocacy goal, including determining the specific advocacy activities. It is available also in French and Portuguese.
Advocacy Tools and Guidelines: Promoting Policy Change
2001, CARE
This publication provides more detailed, step-by-step guidance for planning and implementing advocacy initiatives.
Examples of Alive and Thrive's advocacy
FHI 360
Example of Alive and Thrive programme's nutrition-related advocacy initiatives, lessons learnt, and results.